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Course Aim:
This course will build a good foundation for those new to selling. It is for anyone who requires a briefing on how to work as a competent, professional salesperson. How to sell without resorting to high pressure techniques is the essence of professional selling as taught on this course. The Principles of effective selling are explained and related to each delegates business.

Content: Course contents includes
  • The Vital Role of the Sales person.
  • First Impressions.
  • Why telling is not selling.
  • Grooming and Communications.
  • Generating prospects.
  • Cold calling.
  • Activities.
  • Call objectives.
  • Why people buy from YOU.
  • Handling competition.
  • Handling customer queries.

  • Objection handling.
  • Sales preparation.
  • Making appointment.
  • Identifying and Creating need.
  • Opening sales pitch.
  • Probing with right questions.
  • Relationship building and its importance.
  • Closing skills.
  • Seeking reference.
  • Goal setting.
How the course works

The Delegates will be shown how to apply the principles in face to face situations. This is a very intensive, participative programs with participants will be given individual exercises and guidance. Role Plays and with appropriate Audio Visuals to build a strong confidence.
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